SaaS Marketing Blog by Kalungi

Metrics / OKRs

Learn all about how the Rule of 40 combines growth rate and profit margin to guide businesses toward sustainable success.

Barnaby Bourton Jan 4, 2024

Demand Generation

Trying to decide which social media platforms to use for your SaaS company? Let us help you find the right platforms for your goals.

Barnaby Bourton Apr 19, 2023

How to build a B2B SaaS marketing engine