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SAAS CMO-AS-A-SERVICE

SENIOR MARKETING LEADERSHIP WITHOUT THE FULL-TIME COST

Get a SaaS fractional CMO who owns the numbers, sets clear priorities, and makes sure marketing actually drives revenue.

150+ SAAS COMPANIES SERVED ACROSS DIFFERENT INDUSTRIES

YOU'RE IN GOOD COMPANY

REAL STORIES.

REAL RESULTS.

BEST FOR SAAS LEADERS WHO OUTGREW
FOUNDER-LED MARKETING

WHAT FRACTIONAL CMO LEADERSHIP ACTUALLY MEANS

Get a SaaS Chief Marketing Officer on day one—without the six-month search or the full-time salary.

THEY OWN YOUR GROWTH NUMBERS

Your SaaS CMO joins your leadership team, sets the strategy, and takes full responsibility for hitting your goals.

EVERY INITIATIVE IS TIED TO REVENUE

No more random acts of marketing. Your CMO makes sure every campaign, post, and project is there for one reason: to grow your bottom line.

NO MORE BUSYWORK

If it’s working, we double down. If it’s not, we kill it. We swap surface-level activity for actual leverage.

A BUILT-IN EXECUTION TEAM

Behind every Associate CMO is Kalungi’s execution team—experts in content, SEO, tech, and ads—ready to hit the ground running.

A STRATEGY THAT GROWS WITH YOU

What worked at $2M won't work at $20M. We evolve your plan as you scale so you never hit a ceiling.

A GRACEFUL HAND-OFF

When the time is right, we’ll help you find, hire, and train your permanent in-house team so you can take the keys back with total confidence.

WHAT HAPPENS WHEN A FRACTIONAL SAAS CMO TAKES OVER

Your CMO is there to make sure marketing drives sales. Here’s the difference they’ll make in your business.

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YOU DON’T NEED A FULL-TIME HIRE. YOU NEED A PROVEN SYSTEM AND A LEADER WHO’S DONE IT BEFORE.

PREDICTABLE PIPELINE

Your marketing will shift from doing things to hitting revenue targets.

LOWER CAC OVER TIME

You’ll stop wasting money on the wrong people and start winning customers for less.

HIGHER ARPU AND EXPANSION REVENUE

Upselling and expanding your accounts will be a built-in part of how you grow.

STRONGER RETENTION AND CLTV

Customer insight will feed messaging, onboarding, and product decisions.

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T2D3 Book Cover foundations practitioner practitioner2
ASSOCIATE CMOS AT KALUNGI ARE WELL-VERSED AND CERTIFIED ON T2D3 METHODOLOGY
OUR PACKAGES

CHOOSE HOW YOU WANT TO ACCESS SAAS MARKETING LEADERSHIP

Fractional CMO support looks different depending on your stage, team, and how much ownership you want to delegate. Each option below delivers senior leadership—what changes is who executes and who owns the engine.

BEST FOR: SCALE-UPS READY TO DOMINATE ($5M-$50M ARR)

WE DO IT FOR YOU

KALUNGI FULL SERVICE

We own growth. You run the company.

This is a done-for-you service. Your Associate CMO owns strategy, execution, and outcomes. You get SaaS CMO leadership and a full marketing execution team, without building one in-house.

WHAT YOU GET:

  • Senior CMO leadership embedded in your business
  • Full ownership of GTM strategy, execution, and performance
  • Kalungi's full marketing team operating under your CMO
  • Clear accountability to meetings, pipeline, and revenue
BEST FOR: SCALING TEAMS ($1M-$5M ARR)

WE DO IT WITH YOU

KALUNGI SYNTROPY

The same proven growth playbook—built for your team to run with our help.

True fractional CMO leadership—without full-service cost. Your Associate CMO leads your GTM strategy, installs Kalungi’s growth system, and works alongside your team to drive results. 

WHAT YOU GET:

  • Associate CMO acting as head of marketing
  • Clear GTM strategy, prioritization, and sequencing
  • Your team executes inside defined guardrails
  • Senior review and course-correction at critical points
  • Targeted execution support from Kalungi when needed
BEST FOR: PRE-PMF OR SEED STAGE ($0 - $1M ARR)

WE DO IT WITH OUR SYSTEMS

KALUNGI T2D3

Get the same playbooks and strategies we use internally.

You act as the CMO with the same playbook we use internally. Instead of delegating leadership, you develop the judgment to act as the CMO yourself.

WHAT YOU GET:

  • Proven GTM frameworks and sequencing logic
  • ICP, positioning, and content standards
  • Execution templates and SOPs
  • Coaching and guidance when you’re stuck
WHAT PREDICTABLE PIPELINE LOOKS LIKE IN PRACTICE:

SEE HOW CCD HEALTH INCREASED ITS MQLS BY 750% WITH KALUNGI'S
FULL-SERVICE ENGAGEMENT

750%

Increase in MQLs

869%

Increase in U.S. Website Traffic

657%

Increase in New Website Users

CARLOS ZIEGENHIRT

FOUNDER, CCD HEALTH

I would recommend Kalungi’s ABM program 100%. For us, the other parts of the ABM were superb and exceptional, with a capital E. I would absolutely recommend it. Absolutely 100%, it is a game-changer.

Read Case Study

SAAS CMO-AS-A-SERVICE FAQ

MEET YOUR NEXT FRACTIONAL SAAS CMO

Install a senior-led growth system without the risk of hiring in-house or outsourcing to an agency.

THIS WAY TO ACHIEVE REAL GROWTH