OUTSOURCE YOUR ENTIRE MARKETING FUNCTION

Specialized B2B SaaS experts with world-class marketing leadership

Go to market faster with an instant-on marketing engine built by the SaaS experts.

  • Trusted by 100+ B2B SaaS companies
  • Ideal for companies <$30m ARR
  • Proven T2D3 & Kalungi playbooks
  • Specialized teams of experts
  • Pay-for-performance

100% accountability for your go-to-market, so you can focus on building better software.

HOW IT WORKS SUCCESS STORIES

Let's talk about your growth plan.

You're in good company

  • Fraxion Logo - White Knockout
  • Dataguard knockout
  • Beezy - White Knockout Logo
  • Ascend-Logo-Final-White
  • Clearwave
  • Comm100 Logo - White Knockout
  • PermitDocs - White Knockout
  • Performio - White Knockout
  • MediaPro - White Knockout
  • MightyCall - White Knockout
  • FreightWeb - White Knockout
  • BP Logix - White Knockout
  • Atera - White Knockout
  • Utility Cloud - White Knockout Logo
  • Phone2Action - White Knockout
DON'T TAKE OUR WORD FOR IT

See what Kalungi can do

cpg-vision-logo 

$4.7M in pipeline sourced by Kalungi for CPGvision

As TPM experts, CPGvision needed a SaaS expert to market their expertise to their world. That’s when Kalungi came in.

“Kalungi is, in effect, my whole marketing staff. There’s huge peace of mind that you get when you work with a team of people who go out of their way to make sure nothing falls through the cracks. Knowing that the work is being done in the most competent way with our best interests at heart is an incredible lift."

connie-whitehouse

Connie Whitehouse

Vice President Strategy

Read the full testimonial

zippity 

Zippity went from zero SaaS revenue to exceeding sales goals

When it came time to market their software solution, Zippity, the only operating system built exclusively for mobile automotive service companies, went with a well-oiled machine - Kalungi.

"Kalungi has been critical to our success to date. We did not have a single dollar in SaaS revenue when we first engaged with Kalungi. They took us from defining our ICP to initial SaaS sales and through our continued growth to this point. We’ve exceeded our sales goals in each of the first three months of our operation and seem to be on a very exciting trajectory going forward."

Ed Warren

Ed Warren

CEO

Read the full testimonial

330% rise in MQLs

Kalungi drove a 330% increase in MQLs in under six months for an outsourced data protection company, while simultaneously increasing site traffic and reducing bounce rates from 95% to 6%.

244% return on marketing

With an annual ROI of 244.30%, one accounts payable automation provider has happily renewed their contract multiple times to scale up their ABM program and partner with Kalungi to hire their first marketing leader.

163% rise in organic traffic

In less than four months, one client in the medical field saw a 163% increase in organic search traffic through Kalungi’s effective content and inbound marketing strategy.

$2M in qualified pipeline

After generating over 70 sales-accepted leads valued at more than $3 million, and five major opportunities valued at more than $2 million, Kalungi recruited, hired and onboarded a new CMO for a digital workplace provider.

HOW WE HELP

Get the marketing support you need

full-service

Full-service support

SaaS marketing team and leader

Get a full-stack, instant B2B SaaS marketing team—backed by an experienced CMO and our proven growth playbook.

full-service

Coaching

Fractional SaaS marketing leadership

Kickstart and refine your marketing function with the guidance of one of our SaaS CMO coaches.

full-service

Audit

A 95-point inspection of your marketing

Get a complete assessment of your marketing function, including a 90-day tactical roadmap, led by our team of marketing specialists.

When we say full-service marketing, we mean it

container

Fractional CMO

Get an instand marketing leader experienced in B2B SaaS marketing

container-1

Content

Create SEO-driven content for that is in line with your brand voice and speaks to your audience's core concerns

container-2

Paid media

Ramp up your demand gen efforts with campaigns built for your ICP

container-3

Conversion rate optimization (CRO)

Make the most out of every lead and site visitor with an optimized website, follow-ups, and targeted campaigns

container-4

Account-based marketing

Target your ideal customers with impactful ABM outreach campaigns

container-5

Branding and designing

Build a brand identity tailored to your voice and your audience

container-6

Automation and reporting

Cut out busy work by automating manually work and building a reporting system you can rely on

container-7

Web development

Build a clean, optimized, effective website with our team of web dev experts

container-8

HubSpot implementation and management

Kalungi is a HubSpot Platinum partner and has the expertise to optimize your CRM, CMS, pipeline, and more

container-9

GTM strategy and workshop

Hone your go-to-market strategy with a customized workshop and roadmap

container-10

Search engine optimization (SEO)

Establish your web presence on key topics with targeted SEO support

container-11

Sales materials and support

Connect your sales and marketing and increase conversions at every stage

HOW KALUNGI WORKS

With Kalungi, you gain an instant marketing team to create and scale your go-to-market

 
Pay for performance (1)

Pay for performance

Our pay-for-performance model guarantees a team that is invested in your results and delivers on promises – fast. Get strategic leadership backed by a team who’s done it before at a fraction of the cost of a full-time CMO.

Scope discussions (2)

No more scope limitations

Nothing is "out-of-scope." Kalungi’s full-service team gives you the freedom to make decisions without worrying about what is (or isn’t) included. We'll focus on projects with the largest potential for impact.

Playbook preview (4)

A proven playbook

We use our own proprietary playbook proven through work with over 100 B2B SaaS companies. Don’t worry about the ramp up – unlike typical agencies, Kalungi comes armed with B2B SaaS marketing best practices from day one for immediate impact.

Frequently asked questions

Don't see the answer to your question? Schedule a no-obligation consultation with our team.

MORE QUESTIONS?

What do you mean by a pay-for-performance model?

We put our money where our mouth is – our experience allows us to sign up for results. As an engagement progresses, an increasing percentage of our earnings are dependent on hitting specific performance-based KPIs agreed upon by both teams in the form of Objectives and Key Results (OKRs).

What does a full engagement include?

A full engagement includes marketing leadership, GTM execution, content strategy, design, rebranding, marketing automation and operations, list building, account-based marketing (ABM), SEO, partnerships, analyst relations, and so much more. A better question to ask would be: "What’s NOT included?"

What if I have a specialized project for my company in mind?

We'll meet you where you are – and have the services to provide you with results. Let’s chat thorugh the scope of your project and come up with an outcome-driven plan.

Will you work with my in-house team?

Absolutely – we’re committed to coordinating with your existing marketing presence and becoming a united team for your organization.

RELATED ARTICLE

The cost of outsourcing your B2B SaaS marketing

What should you expect to pay when outsourcing your marketing function to a B2B SaaS marketing agency?

READ THE ARTICLE
RELATED ARTICLE

Three questions to answer when you build your first marketing budget

Learn how to make the most of your B2B SaaS marketing budget by answering these three simple questions and calculate your ideal marketing budget.

READ THE ARTICLE
OUR TECH STACK

Simple is best

Our tech stack is specifically designed to centralize and simplify your data, minimize operating costs, improve attribution, align sales and marketing, properly measure your funnel, and create a foundation that will scale with your sales and marketing functions. 

Commercial Operating System (1)
Team photo SP

We'd love to work with you

Join 70+ successful B2B SaaS companies on the path to achieving T2D3 with our SaaS marketing services.
 
Schedule a meeting with our team and find the fractional CMO that best fits your needs.
LET'S TALK